TierpeekPricing
CRM pricing tracker

Attio vs Salesforce pricing

Both of these are in CRM, and we read both pricing pages the same way, with the same reader. Everything below is what each page printed on the day we read it. Both pages read on 1 Sept 2026.

We check each page about once a day, so this is a daily reading, not a live feed. Prices are copied as printed, never converted and never averaged.

The two pages

Attio

Read on 1 Sept 2026
Attio price history Attio pricing page

Salesforce

Read on 1 Sept 2026
Salesforce price history Salesforce pricing page

Tier by tier

Rows are lined up by position on each page, not by tier name, because the names never match across two vendors. Row 1 is the top tier on each page, row 2 the one under it. Where one page has fewer tiers than the other, the row is left blank rather than paired with something it is not.

  1. Row 1
    Attio
    Free$0/user/mo
    SalesforceNo tier at this position.
  2. Row 2
    Attio
    Plus$44/user/mo

    $35 on annual billing

    SalesforceNo tier at this position.
  3. Row 3
    Attio
    Pro$99/user/mo

    $79 on annual billing

    SalesforceNo tier at this position.
  4. Row 4
    Attio
    EnterpriseCustom
    SalesforceNo tier at this position.

The entry tier

We are not putting an entry price difference on this page. A monthly figure has to be readable on both pages before it can sit next to the other one, and it is not.

  • Salesforce: No tier on this page could be tied to a single price, so we publish none of it.

The tiers above are still what each page printed. The comparison is what is missing, not the reading.

Changes we recorded

Every change we have written up for either page, newest first.

  • Salesforce pricing page changed

    Salesforce29 Aug 2026

  • Salesforce pricing page changed

    Salesforce26 Aug 2026

  • Salesforce pricing page changed

    Salesforce23 Aug 2026

  • Salesforce pricing page changed

    Salesforce22 Aug 2026

  • Salesforce updates professional services and partner ecosystem imagery on pricing page with refreshed 2024 assets.

    Salesforce19 Aug 2026

    Salesforce updates professional services and partner ecosystem imagery on pricing page with refreshed 2024 assets. Why it matters: • No material changes to pricing, plans, or features-purely cosmetic asset refresh. • Indicates routine content maintenance rather than strategic repositioning of go-to-market. • No competitive threat or opportunity shift detected from this update. Imagery: - Professional services hero image updated from April 2023 to May 2024 version - Partner ecosystem badge image updated from April 2023 to May 2024 version - URLs refreshed but same visual messaging around trusted partners (12K) and professional services What to do: • No action required-this is a standard content refresh with zero commercial implications. • Continue monitoring Salesforce pricing page for material plan/pricing changes. • Focus competitive intelligence efforts on feature releases and positioning shifts rather than asset updates.

  • Salesforce removed hyperlinks from secondary product/partner navigation sections on pricing page, converting them to plain text headers.

    Salesforce15 Aug 2026

    Salesforce removed hyperlinks from secondary product/partner navigation sections on pricing page, converting them to plain text headers. Why it matters: • Navigation change reduces direct discoverability of adjacent Salesforce products (Agentforce, Revenue Cloud, PRM) from the pricing page, potentially lowering cross-sell visibility. • This appears to be a UX/information architecture shift rather than a pricing or positioning change, suggesting potential backend restructuring of the pricing hub. Navigation & Linking: - Removed hyperlinks from 8 secondary product/service navigation items: Agentforce for Sales, Sales Programs, Revenue Intelligence, Revenue Cloud, Partner Relationship Management, Professional Services, Partners - Converted these items from clickable links to plain text headers only - Affected sections previously linked to dedicated pricing pages; now appear as non-interactive labels What to do: • Monitor if Salesforce reintroduces these links or permanently removes cross-sell pathways; if permanent, competitors can emphasize easier product bundling/discovery in their own pricing experiences. • No immediate action required-this is cosmetic/structural, not a pricing or feature change.

  • Attio adds file storage as a core differentiator, offering 50 GB across Free and Plus tiers.

    Attio14 Aug 2026

    Attio adds file storage as a core differentiator, offering 50 GB across Free and Plus tiers. Why it matters: • File storage becomes a table-stakes feature in sales/CRM tools; Attio is now bundling this to reduce friction for users managing document-heavy workflows. • By including 50 GB on both Free and Plus tiers, Attio lowers the switching cost for prospects evaluating alternatives-they don't need to integrate or pay for external storage. • This positioning move signals Attio is competing on comprehensiveness of built-in capabilities rather than forcing users to their app ecosystem. Features: - File storage added as a core plan feature - Free tier now includes 50 GB file storage - Plus tier now includes 50 GB file storage What to do: • Audit your own storage offering: confirm whether your Free/Plus equivalents offer comparable storage, and if not, quantify the gap to sales/marketing teams. • Test the appeal of bundled storage vs. integrated third-party options in customer interviews-determine if prospects view this as convenience or lock-in. • Consider messaging around document management and collaboration workflows in your own positioning to preempt Attio's storage advantage.

Both pages were read on 1 Sept 2026 by the same reader, so the figures above are two prices from one day rather than two prices from two moments. Prices are copied as printed, never converted and never averaged, and a vendor can change a page any time after we read it. Open both pricing pages before you act on any of this. More CRM comparisons, or the dataset behind all of it.

Watch both of these yourself

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